Compact and Clever

silent_ilaon_01INFORMATION ー

Silent was asked to design a mini wash machine for the Korean niche market. This specific product is used to wash and boil baby clothing. Mini wash machine are mostly the sold on e-commerce, the product need therefor an iconic shape even if just seen as a thumbnail image.

The result is a compact and clever product which upper fennel like shape allowing easy loading. The inner basket is composed by a rotating and a non-rotating part. The non rotating part is featured with bold, easy to grasp handles, giving the product it’s iconic shape and colour pop.

Intermediate Client: BDCI Creative Studio
Client: iLaon
Project: Mini Wash Machine
Year: 2010